{"product_id":"9780060516406","title":"Built to Last : Successful Habits of Visionary Companies","description":"\u003cstrong\u003eBuilt to Last\u003c\/strong\u003e\u003cbr\u003e\u003cb\u003eAuthor(s): Jim Collins, Jerry I. Porras\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eDrawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: \"What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?\" \u003c\/p\u003e\u003cp\u003eFilled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, \u003cem\u003eBuilt to Last\u003c\/em\u003e provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eHarvard Business School Core Collection\u003cbr\u003e\u003cbr\u003eISBN:  9780060516406\u003cbr\u003e\u003cbr\u003e ","brand":"Harper Business","offers":[{"title":"Paperback \/ softback","offer_id":41013503525070,"sku":"9780060516406","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/7029\/7806\/products\/9780060516406.jpg?v=1652109340","url":"https:\/\/pickwickbookshop.com\/products\/9780060516406","provider":"Pickwick Bookshop","version":"1.0","type":"link"}