Masters of Management : How the Business Gurus and Their Ideas Have Changed the World—for Better and for Worse
Author(s): Adrian Wooldridge
“Read it before buying any other business book.”—Rosabeth Moss Kanter
In this newly renamed and completely updated edition ofthe BusinessWeek bestseller The Witch Doctors with a new Forewordfrom John Micklethwait, Adrian Wooldridgedeftly sifts the real wisdom from the dross about management theory, sortingthe sages from the charlatans and distilling the true means of success from themany ways to fail. A penetrating and engaging history of management theory,often regarded as one of the most vital and accessible business booksavailable, Masters of Management delivers, in the words of the NewYork Times Book Review, “at last some common sense in the arena dominatedby shark-swimming, chaos-seeking, megatrending,one-minute managing, highly effective people.” This updated classic isessential reading for anyone seeking to forge a path ahead in business and inlife.
Review(s):
“At last some common sense in the arena dominated by shark-swimming, chaos-seeking, megatrending, one-minute managing, highly effective people.”
“At last some common sense in the arena dominated by shark-swimming, chaos-seeking, megatrending, one-minute managing, highly effective people.”
“Brings clarity, humor, and historical perspective to a field that rewards gibberish, pomposity, and revolutionaries who want to throw away the pase (and the people that go with it).”
“Micklethwait and Wooldridge have done the near impossible: written a book about management—management—that is lively, engrossing, skeptical, fair-minded, and steeped in a rich sense of history.”
“Read it before buying any other business book.”
“A gem of debunking.”
“Simultaneously smart, insightful, terrifying and humorous… this revised incarnation should overtake its predecessor as the most bracing and relevant discussion of the world created by MBAs.”
“This excellent book encourages thoughtful analysis of the growing management revolution; the combining of knowledge, learning, and innovation; the real meaning of globalization; and boardroom implications.”
“Without some failures, companies can’t ride the crest of the next wave of innovation. If you don’t seize opportunity, someone else will....Wooldridge uses the stories of small and large companies to drive home his “how to make it work” advice.”
“Skillfully written and sprinkled with interesting observations.”
ISBN: 9780061771132