{"product_id":"9781250002129","title":"How Stella Saved the Farm : A Tale About Making Innovation Happen","description":"\u003cstrong\u003eHow Stella Saved the Farm\u003c\/strong\u003e\u003cbr\u003e\u003cb\u003eAuthor(s): Vijay Govindarajan, Chris Trimble\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eHow Stella Saved the Farm\u003c\/i\u003e is a simple parable about making innovation happen, written by the authors of the\u003ci\u003e New York Times\u003c\/i\u003e bestselling \u003ci\u003eReverse Innovation\u003c\/i\u003e: \u003ci\u003eCreate Far From Home, Win Everywhere, \u003c\/i\u003e Vijay Govindarajan and Chris Trimble.\u003cbr\u003e  \u003c\/b\u003e\u003cbr\u003e\u003cb\u003eThis story resonates in organizations of all types—public sector, private sector, and social sector, from mammoth corporations to small organizations employing just a few dozen people.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eThe parable is about a farm in trouble. Bankruptcy, or the grim prospect of being acquired by a hostile competitor, threaten. The farm succeeds only if the team pulls together and innovates.\u003cbr\u003e\u003cbr\u003eThe main characters in the story—Stella, Deirdre, Bull, Mav, Einstein, Rambo, Maisie, and Andrea—are all like people you know, maybe even yourself. The tale includes an unexpected leadership challenge, an ambitious call to action, a bold idea, countless internal obstacles and conflicts, fears, joys, triumphs, and even a love interest.\u003cbr\u003e\u003cbr\u003eIt's a story that can be enjoyed by anyone. \u003ci\u003eHow Stella Saved the Farm \u003c\/i\u003edelivers eight simple lessons to guide innovation initiatives to success. It prepares business leaders to avoid some of innovation's most toxic myths, teaches how to build the right kind of team, and shows how to learn quickly from experience.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cp\u003e“We have found How Stella Saved the Farm to be a very useful tool for raising the key challenges in organizing and executing innovation initiatives.” —\u003ci\u003eJames Euchner, VP, Global Innovation at The Goodyear Tire \u0026amp; Rubber Company\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Deere has already held innovation workshops based on Stella, with very positive results. This is a powerful, practical tool for learning and executive development.” —\u003ci\u003eMary Jones, Vice President Global Human Resources, Deere \u0026amp; Company\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“This elegant story, rich in insight into what it takes to make innovation happen, has already had tremendous impact in GE executive development programs and on key innovation projects.” —\u003ci\u003eStephen Liguori, Executive Director - Global Innovation and New Models, General Electric\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Govindarajan and Trimble have managed to do the unthinkable -- develop  a case study that is both seriously thought-provoking and truly entertaining.” —\u003ci\u003eDolph Johnson, Senior Vice President, Human Resources, Hasbro\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“At first glance, I was skeptical. By the end, I was blown away. In a quick, fun read I found brilliant simplicity, capturing best practices for enabling and managing innovation. I continue to recommend \u003ci\u003eStella\u003c\/i\u003e to executives seeking to turn new ideas into material business outcomes.” —\u003ci\u003eRoy Rosin, former vice president of Innovation, Intuit\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Delightful to read. And, it sliced right through the complexities of innovation.” —\u003ci\u003eKathy O'Hara, Leadership and Organization Development Manager, AT\u0026amp;T Consumer IT\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Simple. Powerful. Memorable. This story resonates with our own experiences.” —\u003ci\u003eJonathan Hornby, director of Worldwide Marketing, SAS Institute, and author of Radical Action for Radical Times\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Lively characters and practical lessons.” —\u003ci\u003eAbdul Halim bin Abdul Manaf, Product and Quality Program Manager, Freescale Semiconductor\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“A wonderful story with terrific insights into innovation.” —\u003ci\u003eKristi Marsella, vice president, Talent Management, E\u0026amp;J Gallo Winery\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Fantastic, practical, and business-minded read. Relevant for the business challenges of innovation, organizational renewal, and growth.” —\u003ci\u003eSipho Gumbi, Senior Organizational Development Consultant, MTN Group Management Services\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eISBN:  9781250002129\u003cbr\u003e\u003cbr\u003e ","brand":"St. Martin's Press","offers":[{"title":"Hardback","offer_id":40593698750670,"sku":"9781250002129","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/7029\/7806\/products\/getimage_99ad5052-1ca0-4c52-9d20-85ea225ab99f.jpg?v=1644849762","url":"https:\/\/pickwickbookshop.com\/products\/9781250002129","provider":"Pickwick Bookshop","version":"1.0","type":"link"}