{"product_id":"9781250007551","title":"Adapt : Why Success Always Starts with Failure","description":"\u003cstrong\u003eAdapt\u003c\/strong\u003e\u003cbr\u003e\u003cb\u003eAuthor(s): Tim Harford\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eIn this groundbreaking book, Tim Harford, the Undercover Economist, shows us a new and inspiring approach to solving the most pressing problems in our lives. When faced with complex situations, we have all become accustomed to looking to our leaders to set out a plan of action and blaze a path to success. Harford argues that today's challenges simply cannot be tackled with ready-made solutions and expert opinion; the world has become far too unpredictable and profoundly complex. Instead, we must \u003ci\u003eadapt.\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003eDeftly weaving together psychology, evolutionary biology, anthropology, physics, and economics, along with the compelling story of hard-won lessons learned in the field, Harford makes a passionate case for the importance of adaptive trial and error in tackling issues such as climate change, poverty, and financial crises—as well as in fostering innovation and creativity in our business and personal lives.   \u003cbr\u003e\u003cbr\u003eTaking us from corporate boardrooms to the deserts of Iraq, \u003ci\u003eAdapt \u003c\/i\u003eclearly explains the necessary ingredients for turning failure into success. It is a breakthrough handbook for surviving—and prospering— in our complex and ever-shifting world.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cp\u003e“[Harford] offers a very useful guide for people preparing to live in the world as it really is.” —\u003ci\u003eDavid Brooks, The New York Times\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Brainy . . . Harford has a knack for making complicated ideas sound simple.” —\u003ci\u003eJames Pressley, Bloomberg News\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Tim Harford's terrific new book urges us to understand profit from our muddling . . . Harford is a gifted writer whose prose courses swiftly and pleasurably. He has assembled a powerful combination of anecdotes and data to make a serious point: companies, governments and people must recognise the limits of their wisdom and embrace the muddling of mankind.” —\u003ci\u003eEdward Glaeser, Financial Times\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Harford's case histories are well chosen and artfully told, making the book a delight to read. But its value is greater than that. Strand by strand, it weaves the stories into a philosophical web that is neat, fascinating and brilliant . . . It advances the subject as well as conveying it, drawing intriguing conclusions about how to run companies, armies and research labs.” —\u003ci\u003eMatt Ridley, Nature\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“One of the best writers who also happens to be an economist.” —\u003ci\u003eStephen Dubner, Freakonomics blog\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“This is a brilliant and fascinating book--Harford's range of research is both impressive and inspiring, and his conclusions are provocative. The message about the need to accept failure has important implications, not just for policy making but also for people's professional and personal lives. It should be required reading for anyone serving in government, working at a company, trying to build a career or simply trying to navigate an increasingly complex world.” —\u003ci\u003eGillian Tett, author of Fool's Gold: The Inside Story of J.P. Morgan and How Wall St. Greed Corrupted Its Bold Dream and Created a Financial Catastrophe\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Harford's wide-ranging look at social adaptation is fresh, creative, and timely.” —\u003ci\u003eSheena Iyengar, author of The Art of Choosing\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“\u003ci\u003eAdapt \u003c\/i\u003eis a highly readable, even entertaining, argument against top-down design. It debunks the Soviet-Harvard command-and-control style of planning and approach to economic policies and regulations and vindicates trial and error (particularly the \u003ci\u003eerror\u003c\/i\u003e part) as a means to economic and general progress. Very impressive!” —\u003ci\u003eNassim N. Taleb, Distinguised Professor of Risk Engineering, NYU-Poly Institute and author of The Black Swan\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Tim Harford has made a compelling and expertly informed case for why we need to embrace risk, failure, and experimentation in order to find great ideas that will change the world. I loved the book.” —\u003ci\u003eDan Ariely, author of Predictably Irrational and The Upside of Irrationality\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“Tim Harford could well be Britain's Malcolm Gladwell. An entertaining mix of popular economics and psychology, this excellently written book contains fascinating stories of success and failure that will challenge your assumptions. Insightful and clever.” —\u003ci\u003eAlex Bellos, author of Here's Looking at Euclid\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eISBN:  9781250007551\u003cbr\u003e\u003cbr\u003e ","brand":"Picador","offers":[{"title":"Paperback \/ softback","offer_id":40621735968974,"sku":"9781250007551","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/7029\/7806\/products\/getimage_71dafe53-049f-4cbe-b238-eebe3dbecfd0.jpg?v=1638495327","url":"https:\/\/pickwickbookshop.com\/products\/9781250007551","provider":"Pickwick Bookshop","version":"1.0","type":"link"}