{"product_id":"9781350085244","title":"What is Grounded Theory?","description":"\u003cstrong\u003eWhat is Grounded Theory?\u003c\/strong\u003e\u003cbr\u003e\u003cb\u003eAuthor(s): Massimiliano Tarozzi\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eWhat is Grounded Theory?\u003c\/i\u003e provides a compelling account of an approach that has come to be one of the most widely used qualitative research methods across a wide range of subject areas and in the disciplines of nursing, health sciences, computer science, marketing, social psychology and education, among others. \u003cbr\u003eDrawing on two decades of research practice and teaching, Tarozzi explains \u003ci\u003ewhat\u003c\/i\u003e Grounded Theory (GT) is, exploring its historical context, the many and sometimes antithetical approaches that have emerged of it and the epistemological implications of its application to different disciplines. With chapter summaries, further reading lists and a wealth of practical examples, the author shows \u003ci\u003ehow to do\u003c\/i\u003e GT, accompanying the reader through the various phases of the research project. \u003cbr\u003eUsing GT in research is an adventurous journey: one can only understand \u003ci\u003ewhat\u003c\/i\u003e GT is by doing it.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cp\u003e“Tarozzi's encyclopedic knowledge of grounded theory makes this a great book for both methodologists interested in studying the evolution of this approach as well as for students interested in reading a clear description of one way to conduct studies using grounded theory.  By showing how he analyzed the data in his own study of how families manage children's television watching, Tarozzi shows the elegant complexities of using grounded theory to systematically analyze data and build theory from the ground up.” —\u003ci\u003eKarin Olson, Professor and Interim Coordinator, International Institute for Qualitative Methodology, University of Alberta, Canada\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e“\u003ci\u003eGives a brief and very personal introduction to Grounded Theory which makes it a very valuable resource for the novice students interested in using Grounded Theory for their own research. \u003c\/i\u003e” —\u003ci\u003eUwe Flick, Professor, Professor of Qualitative Research, Freie Universität Berlin, Germany\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eISBN:  9781350085244\u003cbr\u003e\u003cbr\u003e ","brand":"Bloomsbury Academic","offers":[{"title":"Hardback","offer_id":40744361656526,"sku":"9781350085244","price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/7029\/7806\/products\/getimage_83f3cb13-7336-4cb8-a744-2ef6af712eec.jpg?v=1641448404","url":"https:\/\/pickwickbookshop.com\/products\/9781350085244","provider":"Pickwick Bookshop","version":"1.0","type":"link"}