{"product_id":"9781416576655","title":"Trusted Partners : How Companies Build Mutual Trust and Win Together","description":"\u003cstrong\u003eTrusted Partners\u003c\/strong\u003e\u003cbr\u003e\u003cb\u003eAuthor(s): Jordan D. Lewis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eTrust is the glue that holds organizations together. More powerful than contracts or authority, trust enables partner companies -- or groups within a company -- to achieve results that exceed the sum of the parts. Without trust, alliances fail. In \u003ci\u003eTrusted Partners,\u003c\/i\u003e internationally recognized alliance expert Jordan Lewis draws on four decades of advising and managing alliances to show -- for the first time -- how to build and sustain trust between and within organizations.\u003cbr\u003e\u003cbr\u003eA comprehensive and multifaceted analysis of trust, \u003ci\u003eTrusted Partners\u003c\/i\u003e shows how to develop, manage, measure, improve, or repair this important dimension of every business relationship. \"Trust must be constructed, one step at a time,\" Lewis maintains. He breaks significant new ground by describing each of these steps -- including how to assemble the elusive interpersonal, leadership, political, organizational, structural, and governance components of trust.\u003cbr\u003e\u003cbr\u003eClear in its explanation of what trust entails, \u003ci\u003eTrusted Partners\u003c\/i\u003e uses dozens of stories and case examples, among them alliances between Canon and Hewlett-Packard, Ford and ABB, and Procter \u0026amp; Gamble and Wal-Mart, all of which achieved market-beating results.\u003cbr\u003e\u003cbr\u003eLewis begins by establishing eight conditions for trust and shows how to determine if trust is possible. He then details:\u003cbr\u003e\u003cbr\u003e* How to build, manage, and repair trust\u003cbr\u003e\u003cbr\u003e* How to trust difficult customers\u003cbr\u003e\u003cbr\u003e* How to sell alliances to customers\u003cbr\u003e\u003cbr\u003e* How to trust a rival\u003cbr\u003e\u003cbr\u003e* How to build trust between internal groups\u003cbr\u003e\u003cbr\u003e* How to create a culture of trust\u003cbr\u003e\u003cbr\u003e* How to build trust in mergers and acquisitions\u003cbr\u003e\u003cbr\u003eConcluding \u003ci\u003eTrusted Partners\u003c\/i\u003e is a section entitled \"Tools for Trust.\" This practical, easy-to-use reference guide covers in depth all the key aspects of trust -- from measuring trust and using alliance ethics to sharing know-how and benefits, working with attorneys, and choosing the best alliance structure.\u003cbr\u003e\u003cbr\u003eAt a time when alliances have become a preferred competitive strategy for most companies, and with most alliances ending as failures, management at all levels cannot afford to ignore this powerful book.\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eISBN:  9781416576655\u003cbr\u003e\u003cbr\u003e ","brand":"Free Press","offers":[{"title":"Paperback \/ softback","offer_id":40592423977166,"sku":"9781416576655","price":22.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/7029\/7806\/products\/O_1e9e1725-e0f8-4446-94d5-63a9d413035b.jpg?v=1637767994","url":"https:\/\/pickwickbookshop.com\/products\/9781416576655","provider":"Pickwick Bookshop","version":"1.0","type":"link"}