{"product_id":"9781501315565","title":"Silent Selling : Best Practices and Effective Strategies in Visual Merchandising - Bundle Book + Studio Access Card","description":"\u003cstrong\u003eSilent Selling\u003c\/strong\u003e\u003cbr\u003e\u003cb\u003eAuthor(s): Judy Bell, Kate Ternus\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eCapturing the direction and evolution of today’s retail industry, \u003ci\u003eSilent Selling: Best Practices and Effective Strategies in Visual Merchandising\u003c\/i\u003e, 5th Edition, is a blend of practical and creative problem-solving activities to carry students well beyond the basics of visual merchandising.  Readers gain an understanding of experts’ recent discoveries and learn valuable techniques while being encouraged to think outside the box using Bell’s \"Look-Compare-Innovate\" model.  \u003cbr\u003e\u003cbr\u003e\u003cb\u003e\u003cu\u003eNew to This Edition\u003c\/u\u003e\u003c\/b\u003e\u003cbr\u003e· 30% new full color photographs showcase the best examples of award-winning global visual merchandising\u003cbr\u003e· \u003ci\u003eDesign Gallery\u003c\/i\u003e features discuss the design principles used in store displays, including Bergdorf Goodman (NYC), Tory Burch (LA), Dolce \u0026amp; Gabbana (Hong Kong) and Printemps (Paris)\u003cbr\u003e· New sections on digital tools including Mockshop and CAD programs (Chapter 5), Kantar Retail Virtual Reality (Chapter 10), and WindowsWear PRO (Chapter 12)\u003cbr\u003e· Updated information on LED lighting, decorative lighting and current trends in lighting (Chapter 9)\u003cbr\u003e\u003cbr\u003e\u003cb\u003e\u003cu\u003eKey Features\u003c\/u\u003e\u003c\/b\u003e\u003cbr\u003e· \u003ci\u003eCreative Capstone Project \u003c\/i\u003einspires readers to apply concepts from each chapter to ahypothetical store design\u003cbr\u003e· \u003ci\u003eRetail Realities\u003c\/i\u003e sidebars point out practical concerns that affect visual merchandiserseveryday \u003cbr\u003e· \u003ci\u003eShoptalk \u003c\/i\u003estatements by visual merchandising experts provide observations about an aspect of the field discussed in the chapter\u003cbr\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eSilent Selling\u003c\/i\u003e STUDIO\u003c\/b\u003e\u003cbr\u003e-Study smarter with self-quizzes featuring scored results and personalized study tips\u003cbr\u003e-Review concepts with flashcards of terms and definitions \u003cbr\u003e\u003cbr\u003eInstructor's Resources include an Instructor's Guide, Test Bank and PowerPoint presentations.\u003cbr\u003e\u003cbr\u003eThis bundle includes\u003ci\u003e Silent Selling\u003c\/i\u003e, 5th Edition and\u003ci\u003e Silent Selling \u003c\/i\u003eSTUDIO Access Card.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eISBN:  9781501315565\u003cbr\u003e\u003cbr\u003e ","brand":"Fairchild Books","offers":[{"title":"Multiple copy pack","offer_id":40667448213710,"sku":"9781501315565","price":120.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/7029\/7806\/products\/getimage_3c2974f1-6598-4ddc-93e1-ad15ab90cb09.jpg?v=1644855253","url":"https:\/\/pickwickbookshop.com\/products\/9781501315565","provider":"Pickwick Bookshop","version":"1.0","type":"link"}