{"product_id":"9781563677427","title":"Retailing Principles Second Edition : Global, Multichannel, and Managerial Viewpoints","description":"\u003cstrong\u003eRetailing Principles Second Edition\u003c\/strong\u003e\u003cbr\u003e\u003cb\u003eAuthor(s): Lynda Rose Poloian\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eWhat is retailing today? Who are the players and how do they operate? And what will happen tomorrow? These are just some of the questions addressed by \u003ci\u003eRetailing Principles: Global\u003c\/i\u003e, \u003ci\u003eMultichannel and Managerial Viewpoints\u003c\/i\u003e, 2nd Edition, which has been thoroughly updated to reflect current trends and conditions in the global retail market. An essential companion for any student seeking a career in the world of retail, the text focuses on the strategies that retailers both large and small are employing to thrive in this challenging economic climate, and in a marketplace where globalization, multi-channel retailing, and issues of sustainability are dominant factors.\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eISBN:  9781563677427\u003cbr\u003e\u003cbr\u003e ","brand":"Fairchild Books","offers":[{"title":"Hardback","offer_id":40607489163470,"sku":"9781563677427","price":130.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/7029\/7806\/products\/getimage_d9fbd177-3ce3-4fa7-8f16-22696e3574d3.jpg?v=1638146357","url":"https:\/\/pickwickbookshop.com\/products\/9781563677427","provider":"Pickwick Bookshop","version":"1.0","type":"link"}