{"product_id":"9782940373093","title":"Visual Communication : From Theory to Practice","description":"\u003cstrong\u003eVisual Communication\u003c\/strong\u003e\u003cbr\u003e\u003cb\u003eAuthor(s): Jonathan Baldwin, Lucienne Roberts\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eVisual Communication: From Theory to Practice\u003c\/i\u003e explores how cultural theory can be applied to the real-world practice of graphic design. Theories are presented and then discussed by designers such as Neville Brody, Michael Bierut, Erik Spiekermann and Joan Farrer. \u003cbr\u003e\u003cbr\u003eIssues such as mass culture, political design and semiotics are all debated, making this a unique companion to theory and culture modules on any undergraduate degree course in graphic design. \u003ci\u003eVisual Communication\u003c\/i\u003e helps students to develop sound critical judgment and informed strategies for the conception of new ideas that accurately reflect the current zeitgeist.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003eReview(s):\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eISBN:  9782940373093\u003cbr\u003e\u003cbr\u003e ","brand":"AVA Publishing","offers":[{"title":"Paperback \/ softback","offer_id":40596980269262,"sku":"9782940373093","price":40.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/7029\/7806\/products\/getimage_64d12443-f1e2-453f-b7e4-f24350b2f395.jpg?v=1637871405","url":"https:\/\/pickwickbookshop.com\/products\/9782940373093","provider":"Pickwick Bookshop","version":"1.0","type":"link"}